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Kaleideum, which opened in early 2024, is the name for the joint project between SciWorks and the Children’s Museum of Winston Salem. Roto led the institutional and visitor experience master planning that guided these two independent and competing institutions to join forces under one new roof – a relocation and adaptive reuse of a vacant county building in a prime downtown location.

Highlights

Nearly 100 exhibits throughout 18,000 sq. ft. of gallery space

Six unique galleries plus a one-of-a-kind rooftop play area

Designed for caregivers as much as children to create memorable shared experiences

4,650 sq. ft. of custom murals and 537 printed graphics

Uniquely immersive “Fog Tunnel” experience lets guests experiment with misted water

Kaleideum New Build Museum Childrens Science Center by Roto
Kaleideum New Build Museum Childrens Science Center Experience Design by Roto
Kaleideum New Build Museum Childrens Science Center Experiential Design by Roto